5 Best Practices for a Sucessful Email Marketing Program to Increase Doctor Referrals
The keys to success for a physician referral building program is ensuring that you follow industry best practices. Building and nurturing a physician referral email marketing program with MDEmails™ will increase your referrals and credibility in the medical community.
Review the 5 best practice tips outlined below:
- 1.Create a Compelling Pitch for your services
- What is unique about your services?
- How is your practice set apart from the competition and what makes you different?
- Follow-up is key to continue promoting your services
- Maintain referral sources with timely and ongoing communications
- Use targeted direct mail, phone outreach and practice luncheons to introduce your practice and highlight comorbid associations with untreated hearing loss
- Personalize as much as possible
- Take the time to build trust with personalized emails, networking efforts and in-person outreach
- Make every touchpoint an opportunity to build a business relationship. Don’t be afraid to ask for their partnership in referrals
- Prioritize educational sources
- Emphasize ongoing education and technological advancements in your industry
- A well-timed flow of relevant educational information will keep your practice in front of referring physicians
- Analyze progress with reporting
- Delve into engagement analytics from your physician outreach to determine the most effective ongoing communication strategy
- Get physician names to constantly build and refine your target list of physicians
MDEmails™ physician referral campaigns hit the target on email outreach and re-sends. Reach your medical community today and drive referrals to your practice.
For more information on MDEmails™, please visit https://cleardigitalmedia.net/mdemails/