6 Ways that HNN will Change your Clinic
Your waiting room is about to come to life! Regardless of what type of entertainment you had in your waiting room before, HNN is
Blog: Business Building Ideas
Real-Life Solutions for Sprucing Up Your Waiting Room
Your waiting room is the first impression your patients have of your clinic. Whether they spend 20 seconds or 20 minutes in this area, your
Use a Strong Call To Action
What is your goal for people who come to your website or social media pages? A lead? An appointment? A purchase? Take a survey? Get
The Rise of Video Marketing
Video content is a major trend in 2018. The rise of online video is hard not to notice – especially in the past couple of
Digital Marketing is the New Marketing
Years ago, marketing was a one-way street. Consumers were told what to buy by the brands. During those times, when media choices were limited, and
How to Respond to the Over-the-Counter Hearing Aids Publicity from the CES 2018 Keynote
One of the greatest challenges, we as professionals have had, is getting the attention of potential patients. Why? Hearing loss is not a topic consumers
Video: A Crucial Component to Your Marketing Strategy.
You’ve heard the adage “Content is king,” right? Content drives traffic to your website and increases your online presence. So, who or what is the
Webinar: Building A Business with Physician Referrals
Obtaining a constant stream of new potential patients—already pre-examined by a physician who has recommended your services—is one of the best ways to build a
Deliver Dynamic Content
The Hearing News Network® Patient Engagement program captivates your patients with fresh, rich, constantly updated content. Working with our Patient Engagement Expert will provide insight
Small Shifts in Thinking Have Massive Positive Impact
If you are still breathing, you’ve had one or two problems to deal with. We all have them. What separates the successful from the mediocre
Improving the Patient Experience in Your Hearing Practice
Hearing News Network® (HNN) has been featured in the latest issue of 4 My Hearing Biz. The article, entitled “Improving the Patient Experience in Your
Create an Emotional Connection
Emotional anchors are triggers—sounds, images, smells—that take us back to a place in our head, like mental sticky notes. Triggers can take us back to
Results = Lifetime Value
According to studies, point-of-care marketing has proven to have a positive impact on customer lifetime value. Failure to implement point of care marketing, waiting room
4 Reason Why Video Must be Part of Your 2017 Marketing Plan
There is a major shift happening in the video marketing world. Until recently, animated videos were a fun way to entertain and education consumers online.
A Front Office to Back Office Marketing Approach for Physician and Patient Referrals
Watch our online workshop to learn about a layered approach to physician and patient marketing using disease state messaging. This session focuses on explaining how to